The launch event took place at the opulent Texas de Brazil in Movietowne. I have never been, so it was a new experience for me. Beautiful weather, delicious food, excellent hospitality and the stars of the day, the Samsung smart appliances.
Smartphones get a lot of our attention but the Smart Home and Internet Of Things will be a major part of our future. Home appliances that were luxuries when I was growing up are now common place, and are things that would be difficult to live without. These conveniences and amenities and technologies make our lives easier and give us time for other life activities.
Samsung organised the event to launch their smart home appliances in our market. These are the digital washing machine, refrigerator, air condition and microwave.
The washer is designed to be durable and gives you clothes free of lint and less tangle. It uses less water and thus is eco-friendly. A key characteristic of the refrigerator is the inverter technology where the compressor only works as hard as is needed. The air conditioner is wifi connected and controlled and monitored by a smartphone app. The microwave has a ceramic interior that is scratch resistant and comes with a 10 year warranty. Samsung created these smart appliances to be stylish and they are constructed with Samsung know-how and technology.
Enjoy the following photo story from the event and thank you for reading.
Guests arrive and are ushered in
Appliances on display
Gracia Whyte, Assistant Trade Marketing Manager, speaks to us
Lohanna Sinclair, Product Marcom Assistant Manager – Digital Appliances, talks about the different features
Samsung representatives show us the appliances
Guests were treated to buffet lunch and churrascaria meats. That’s my plate. I ate light today.
Guests get their questions answered
Time to go home but first let me take a selfie